After 20 years behind the scenes in the beauty, health and wellness industry, this is what I know for sure: The most important job of any skin care product is to help skin find its natural moisture balance. And guess what- this sounds so much easier than done because our skin’s way to moisturize itself changes per the climate you’re in.
Why the right moisture balance per the climate you’re in is so important for your skin
It allows for elasticity. Skin can only perform its important tasks as a protector if it has enough moisture. Pour Moi’s Day Creams are customized per climate to mimic how healthy skin stays moist in different environments.
It beautifies. Imbalanced moisture, lacking either oil or water, is the first thing that causes our skin to go dull and rapidly accelerates signs of aging starting in your 20s. Pour Moi’s Serums help skin find its moisture balance, and restore barrier functions in all climates.
It prevents growth of bacteria. The right moisture balance creates an effective film that helps to prevent irritants, bacteria or fungi from penetrating deep into the skin. Pour Moi’s Hydrating Balancers balance skin’s pH and natural moisture levels in all climates.
It promotes healthy regeneration. Without retaining enough moisture in the outer skin, the cell renewal process is compromised. A healthy and radiant complexion only comes when new skin cells are regenerated, and dead ones shed off. Pour Moi Climate-Smart® skincare is expertly formulated with powerful antioxidants, including vitamin A (retinol), to promote skin repair and renewal in the climate you’re in.