Paraben Free Skincare Brands: Here’s Why Complete Transparency on Product Ingredients is So Important
Choose paraben free skincare brands to protect more than just your skin
It’s no secret that natural skincare is the biggest thing in beauty right now. But what does that really mean? After all, chemicals have lurked in skincare products for as long as they’ve been made in labs. Why the big deal now? Paraben free skincare brands are educating consumers about what’s really happening when our body’s biggest organ absorbs many of these commonly used chemicals… and the news is not good. Here’s a look at why we choose the specific ingredients for our Pour Moi Climate Smart Skincare products.
Why There’s Cause For Concern
In the 1990s, parabens were labeled xenoestrogens―agents that mimic estrogen in the body. The condition this causes–estrogen disruption–has been linked to breast cancer and reproductive issues. And parabens and phthalates have been found to be endocrine disruptors. In 2004, British cancer researcher Philippa Darbre, Ph.D., found parabens present in malignant breast tumors. Because of this, experts in many countries are recommending limits on paraben levels in cosmetic products. A recent study at the University of California, Berkeley, revealed how a short break from certain shampoos and lotions made with chemical ingredients can result in a significant drop in levels of people’s hormone-disrupting chemicals. As this information becomes more widely disseminated, an increasing number of people are seeking out paraben free skincare brands – like Pour Moi Skincare.
How Pour Moi is Making Safe, Effective Products
“You want the ingredients to be as simple as possible, free of fragrance, and parabens,” says Christina Dukes, PharmD, BOPC, a pharmacy specialist. “The products you buy should be from manufacturers that value transparency about the ingredients that are in your beauty products—you should have no trouble getting the truth about what’s actually in them and how they were tested for safety,” she says. And that’s exactly what you get with Pour Moi Skincare products, which are formulated without parabens, mineral oil, mercury, and even go as far as to make sure that the packaging is BPA-free.
Not only can chemicals like parabens put stress on our bodies and skin and have harmful long-term effects, but they’re also no match for Pour Moi’s combination of natural premium ingredients – which are far superior in their delivery of skincare benefits. Pour Moi adheres to US standards for product formulation, but also the EU’s standards, which are much stricter. Still, the main reason Pour Moi is made in France is because of the incredible quality and purity of the water, says Ulli Haslacher, CEO and founder of Pour Moi. “For centuries, the benefits of France’s spring waters, which are rich in minerals have been carefully examined, recorded and experimented with in treatments to heal skin and beautify its appearance,” she says. And today, France is a global leader in keeping water clean of chemicals. “Pour Moi has integrated the benefits of mineral water from France to the latest scientific breakthroughs of climate smart skincare to create a mix of the best of nature and science that delivers exceptional results,” says Ulli.
All three steps of Pour Moi’s climate smart system (Hydrating Balancer, Serum and Day Cream or Night Cream) contain safe, effective, premium ingredients meant to protect skin from the harmful effects of both natural and man-made climate conditions, but also help to stop the signs of external aging – making it your best choice out of all the paraben free skincare brands out there. Poor Me? No, Pour Moi!